They are the leader in cloud-based computer backup.
The way it works is you install their program on your computer and it just always keeps everything backed up for you.
They had a few different campaigns in the millions, but I chose this one because I liked the "not too late" angle. I felt like a lot of businesses could use something similar. All of the ads had similar look and style.
The company behind this ad is no stranger to million dollar ads.
This ad is for a product by AWAI, a website with courses for writers to be better more wealthier writers.
However, if you know who the man behind the curtains is, then you know this is run by Mark Ford aka Michael Masterson who also runs/consults for the Agora companies. Which spend hundreds of millions on ads every year.
You've probably seen a million different versions of this ad online. It's been copied or modeled after in many other health offers. I have a clue as to why. I think the same freelance advertiser is behind all the campaigns.
I don't want to out him here, but he works with a lot of health offers and is known to use this type of angle often. Why not, if it works, don't fix it.
Want To See All 50 Winning Ads From The 50 Companies That I Researched?
For my own personal swipe file, I made a PDF of every winning ad and landing page for all 50 companies that I looked into.
If you want me to send you the PDF just click below.
Along with the PDF you'll get a .ZIP file with all 50 of the original ads. This will make a great little swipe file and great for using as examples when you want to hire someone to make a new ad for you.
What Niches Are Included in the 50 Ads PDF?
I made sure to include all kinds of different types of businesses that way everyone could benefit. Includes health supplements, ecommerce, software, finance, biz op, and more.