Research (3 skills)
Customer Avatar Builder
Keyword Research
Competitor Ad Intel
21 years of ad buying. Installed in 90 seconds.
McKinsey & co, in their "State of AI" report said that 88% of businesses are now using AI, but only 6% are using it profitably. Will you be the 88% or the 6%? Because generic ChatGPT won't get you there...
*example21 yrsBuying Ads Online
14k+Media Buyers Trained
$10M+Ad Spend Managed
40Checkpoints In The Audit Skill
Why Your Campaigns Feel Average
The problem was never your AI. It was your AI's education.
Claude & ChatGPT are smart. But out of the box it learned advertising the same place your clients did, from the whole internet at once, the good advice averaged together with the terrible advice. So it builds campaigns the way a beginner would.
Meanwhile the big agencies are fine. They have 40 media buyers to catch the beginner mistakes. The platforms are fine too, their "recommendations" quietly spend your budget their way. The only person this hurts is you, the freelancer or small shop that was promised AI would level the field.
So I leveled it for you. I spent 21 years buying ads, made millions online doing it, and taught 14,000 people my system. Over the last year I wrote that entire system down as installable AI skills. These are instruction files your AI reads and follows. Install them once and your AI tool of choice stops guessing like a noob and starts executing like a ninja.
This is not another course to watch. It is an install. You do not learn the playbook first, you hand the playbook to your AI and review its work. The learning comes with it, in the Academy, for the moments you want to know why.
What's Inside01 02 03 04 05 01 02 03 04 05
12 skills. The whole job of running ads.
Organized into the five stations every profitable account runs through.
YOU
+ AIAdSkills installed12 skills · 5 stations
+ AIAdSkills installed12 skills · 5 stations
Build (3 skills)
Campaign Architect
Meta Ads Planner
Conversion Tracking Setup
Write (2 skills)
Meta Ads Writer
Google Ads Writer
Optimize (3 skills)
Search Terms Miner
Account Audit
Budget and Scaling Advisor
Report (1 skill)
Client Report Writer
YOU + AIAdSkills installed12 skills · 5 stations
Research (3 skills)
Customer Avatar Builder
Keyword Research
Competitor Ad Intel
Build (3 skills)
Campaign Architect
Meta Ads Planner
Conversion Tracking Setup
Write (2 skills)
Meta Ads Writer
Google Ads Writer
Optimize (3 skills)
Search Terms Miner
Account Audit
Budget and Scaling Advisor
Report (1 skill)
Client Report Writer
Give your AI the skills to run your ad accounts for you, from research and campaign building to writing, optimizing, and reporting.
Included Free
2 bonuses close the loop.
The skills handle the ads. These two handle everything around the ads, the understanding and the landing page.
Bonus 1, Included Free
AdSkills Academy
Over ten hours of on-demand training, from newbie ad lingo to advanced web analytics. The skills do the work, the Academy makes sure you always understand what your AI built and can defend it to any client. $495 value.
- Ad Networks Overview
- Media Buyer Roles & Career Paths
- Ad Types That Drive Revenue
- Targeting Fundamentals
- Book Study: Obvious Adams
- Writing Ad Copy That Sells
- Ad Imagery Best Practices
- Landing Page Anatomy
- Book Study: Cashvertising
- Copywriting Frameworks (CUB, AIDA, PAS)
- Rookie vs. Professional (The Difference)
- The Process: From Start to Finish
- Media Buying Math
- Account Structure That Scales
- Campaign Research Methods
- Audience Targeting (Advanced)
- Creating Your First Ad
- Split Testing Systems
- Automation Rules
- Budget Deployment Strategy
- Removing Dirty Traffic
- Manual vs. Automated Tracking
- Google Analytics Setup
- UTM Parameters Explained
- Tag Managers
- Client vs. Server Tracking
- Qualitative vs. Quantitative Analytics
- ZMOT: The Zero Moment of Truth
- The Schwartz Scale of Awareness
- Omni Presence Strategy
- Book Study: Don't Make Me Think
- Campaign Plan Templates
- Completing a Full Campaign Plan
- Budget Deployment for Any Size
- Data Story Telling
- Filtering & Visualization
- The Marketing Pivot
- Exam Prep & Review
- Timed Certification Exam
- Assignments & Practicum
Bonus 2, Included Free
Lovable Landing Pages
A short course that shows you how to go from finished ad copy to a live, high-converting landing page in under 8 minutes using Lovable or Replit. Your ads finally get pages built to convert the clicks they earn, without hiring a designer.
$99 value.
The Offer
Here is everything, stacked up.
The AdSkills skill bundle + BONUSES:
12 AdSkills skills, Research, Build, Write, Optimize, Report$249
Bonus 1, AdSkills Academy, 10+ hours$495
Bonus 2, Lovable Landing Pages course$99
Install video, quick-start guide, free skill updatesIncluded
Total value$843
Founding price today$99
One payment. Yours for good. The founding price ends when the founding group fills, then it goes to $249 for everyone after.
Trusted by Advertising Professionals Worldwide
Nate SmoyerDigital Marketing Expert
Knowing what I know now, Justin should have charged me double for AdSkills, and I would pay it! Within 6 months of completing the AdSkills training, I was earning $100,000 annually as a solo media buyer.
★★★★★
Dave HuffmanDigital Marketing Specialist
Over the last 3 years, I've taken every certification or course I could get my hands on. AdSkills legit blows them all out of the water. I feel like I'm being taught by a teacher, not a marketer attempting to ascend.
★★★★★
30-dayMoney-back
guaranteeTry it. Then decide.
guaranteeTry it. Then decide.
You decide if it's worth it.Try it for 30 days.
Try it for 30 days.
Love it, or get your $99 back.
Put the skills to work on a real account. Audit a campaign, build your next one, or send a client report. Take the time to decide whether AdSkills belongs in your workflow.
Not the right fit? Here's all you need to do.
Email support@byoupublishing.com within 30 days of purchase and we'll refund every penny of your $99. No forms. No questions.
Good Questions
Questions people ask before buying
Do I need to know anything about ads?
No. The skills do the heavy lifting and the Academy teaches you the vocabulary and the reasoning as you go. Beginners use it to get started, veterans use it to move faster.
Which platforms are covered?
Google Ads, with a focus on Search, and Meta Ads for Facebook and Instagram. The research, tracking, and reporting skills work for both.
What do I need to use the skills?
A Claude account at claude.ai. You add the skill files inside Claude, and our install video shows every click. No code, no API keys, nothing to connect.
Can this get my ad account banned?
Your AI can run your ad accounts for you, but no tool can guarantee an account will never be restricted. Follow Meta and Google advertising policies and review your AI's work. You remain responsible for your campaigns and account activity.
Is this a subscription?
No. Pay once, own it, and every improvement we ship to these skills shows up in your downloads free.
Can I use this on client accounts?
Yes. Freelancers and agencies use the skills on as many accounts as they manage. One license covers one person.
Why is it only $99?
Because it is the founding price, and founding customers give us testimonials, feedback, and word of mouth that are worth more than the $150 discount. When the founding group fills, the price goes to $249 and stays there.
What happened to the AdSkills courses?
The best of them became AdSkills Academy, which is included free. The rest became the skills themselves. One product, one price.